How Chewbarka Transformed their Manufacturing Process and Boosted Efficiency with Zoey.

50%

INCREASE IN ONLINE SALES
AFTER INTEGRATING ZOEY

50%

REDUCTION IN CONFIGURABLE SKUs
WHICH SIMPLIFIED THEIR INVENTORY

Chewbarka is a family-owned business that manufactures Medical Grade engravables, dye sublimation tags, luggage tags, and money clips that are 100% made in the USA. They are well known for their high-quality dog tags for beloved pets. “I want to continue the legacy of our quality 100% USA-made 3rd generation manufacturing business. And that is why we make sure every single box has an American flag on there going to our customers,” say’s Frank T. Ricci, president and CEO of Chewbarka.

Quality, USA-made, dog tags made by Chewbarka in the shape of hearts and dog bones

What They Like About Zoey:

  1. Zoey’s user-friendly platform eliminated manual errors and streamlined their operations.
  2. Automated inventory tracking and simplifyed order management, reduced overhead costs and eliminated the need for more staff.
  3. Improved website functionality and streamlined purchase experience
  4. Zoey’s exceptional customer service and implementation support, helped them quickly grasp the platform’s capabilities.
  5. Easy-to-use platform allows their team to upload SKUs and product images effortlessly.

The Challenge

Before adopting Zoey, Chewbarka encountered several challenges in its operations. They were using a manual process that involved a lot of paperwork and spreadsheets. Human error often resulted in mistakes and delays in order fulfillment. They also had an outdated PHP-based website that was difficult to edit, and they needed an efficient shipping and inventory system.

Streamlining Their Processes and Overcoming Challenges

Before adopting Zoey, Chewbarka encountered several challenges in its operations. They were using a manual process that involved a lot of paperwork, spreadsheets, and human error, resulting in mistakes and delays in order fulfillment. They also had an outdated PHP-based website that was difficult to edit, and no integrated shipping or inventory system was in place. Frank T. Ricci Jr, the president of Chewbarka said before they transitioned to Zoey “There was no shipping system for every order so we always hoped we were typing in the right thing. Zoey was the best investment that we could have made.” By introducing much-needed automation, Zoey’s user-friendly Ecommerce platform brought about a much-needed transformation in Chewbarka’s operations, significantly reducing manual errors and improving overall efficiency.

Choosing Zoey Over Other Ecommerce Platforms

Chewbarka conducted thorough research into various Ecommerce platforms while prioritizing integration with the Fishbowl Inventory Software that they were using at that time. Big Commerce already had an integration with Fishbowl, but they would have taken much more time to configure than Zoey would have to get that system running. So they made a custom API to connect Fishbowl to Zoey’s Ecommerce platform. The exceptional support, website functionality, and ability to meet Chewbarka’s specific requirements made Zoey stand out from other Ecommerce platforms.

Chewbarka's new website allowed distributors to find the products they needed quickly.

Exemplary Customer Service and Implementation Support

The decision to choose Zoey was driven by their commitment to excellent customer service and the platform’s ability to provide a beautiful and functional website for Chewbarka’s products. Frank said, “What really drew me to Zoey was your customer service and that you could do exactly what we needed.” Chewbarka’s team were impressed by Zoey’s dedicated customer service and commitment to helping them throughout the implementation process. Zoey’s team provided comprehensive instructions, enabling Chewbarka to grasp the platform’s capabilities and witness immediate results quickly. They were able to upload product SKUs and images effortlessly, resulting in a new website that distributors found easy to navigate.

“There are no words to describe the happiness and business sense Zoey brought us. It was the best business choice we could have made.”

Metrics of Success and Impressive Platform Features

After migrating to Zoey, Chewbarka experienced a remarkable 50% growth in their business. The new website facilitated easy product discovery and streamlined purchases, contributing to their success. The team at Chewbarka appreciates Zoey’s platform features, which allowed them to organize and present their product listings in a customer-friendly manner, further enhancing their online presence.

Realizing Future Business Goals with Zoey

Chewbarka envisions a future where they can continue their family’s legacy by expanding their product offerings. Frank says, “My future vision is that this company can continue my family’s legacy and keep adding value-added products for people so that they can propel their businesses in this industry. Zoey gave me the perfect platform to do that.” Reflecting on his experience, Frank expressed his utmost satisfaction with Zoey’s service, stating, “There are no words to describe the happiness and business sense Zoey brought us. It was the best business choice we could have made.”

Conclusion

Chewbarka’s collaboration with Zoey has transformed its business operations and allowed them to thrive in the competitive pet and engravable industry. With Zoey’s comprehensive features, exceptional customer service, and user-friendly platform, Chewbarka has experienced significant growth, streamlined processes, and increased productivity. As they continue to expand their product line and serve their customers, Zoey remains an indispensable partner in their journey towards continued success.

If you are interested in experiencing the power of Zoey’s Ecommerce software for your business, please request a demo to explore its capabilities and witness firsthand how it can elevate your B2B Ecommerce business and drive your success.

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About Chewbarka

Chewbarka is a family-owned business that manufactures Medical Grade engravables, dye sublimation tags, luggage tags, and money clips that are 100% made in the USA.

“It came down to the functionality of our new site, how beautiful it was, and that’s why we ran with Zoey. And your support was so next to none. When I tell you, I wish every system had an eighth of what you have.”

Frank T. Ricci Jr, President, Chewbarka

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