B2B eCommerce That Supports Fulfillment

eCommerce isn’t just about sales. Zoey takes warehouse and fulfillment needs into account.
Home Page Icons

Simplify eCommerce Fulfillment with Zoey



From quantity increments to LTL/freight shipping support, we know how you sell and deliver.

net terms


Have items coming soon or on backorder? Collect those orders and manage fulfillment as items arrive.



Different customer types qualify for different shipping options. Zoey’s got you covered.

Download from the cloud icon


Your store’s data is easily accessible to other systems, making fulfillment predictable.

Zoey is Great For...


Provide franchisees with an easy online portal to order products and supplies to keep their stores stocked.


Manage large orders with unique pricing and catalog lists by buyer type.


Make it easy for your dealers to place orders and re-orders, or get quotes for new items.

Take B2B eCommerce to the Next Level Like:

Professional Medical Fulfillment Joan Van Veen

“Sales have increased 45% since we made the switch to Zoey. Most of the increase has come from business customers because we can offer features that we were not able to give them in the past.

Joan Van Veen, VP of Marketing, Professional Medical Fulfillment

Ready to START?

Our customer success team would love to help you find the best B2B platform or order management solution or to help you expand your sales.

Fill out the form to request
a personalized demo of Zoey.

Features That Backstop Your Warehouse

phone and desktop data


Know when you’re running low on items so you can reorder well before you’re out of stock.

cart page


Split order functionality makes it easier to route purchases to the right fulfillment partner.



Fulfill what you have today while tracking demand for what’s due back in stock soon.


Zoey works with solutions that manage shipping types that B2B businesses require.

Deals and sales


Generate documents in various forms that can make fulfilling orders simpler.

Download from the cloud icon


Zoey integrates with ShipperHQ for complex shipping calculations, ShipStation for fulfillment, and more.

Fulfillment B2B eCommerce Questions to Ask

Being able to gauge demand is a helpful part of selling in volume. Zoey has the ability to accept orders for items that are coming soon or on back order, even if other items on the order are in stock. You can fulfill items that are already in inventory, and complete the order when the missing items arrive. In that way, you can be sure you don’t miss out on sales, as well as gauge how demand is for items not yet in inventory.

Many businesses work with vendors as their fulfillment partners and need to be able to route orders to them. Zoey offers split orders, a way of breaking down an order so that you can submit the right orders to the right vendors, with only orders with their products being sent to them. A split order allows each vendor to submit shipping updates and other order information back to the buyer, so they can track on their self-service login how each of the split orders is progressing.

There are a number of ways Zoey assists in speeding up fulfillment. One aspect is getting orders to fulfillment faster by having orders entered directly into the system, instead of being accepted in other forms (phone, email, fax, on paper) and manually transcribed into the system. Once in the system, Zoey offers a variety of abilities, such as Pick Lists and third-party integrations, that can make bulk processing and fulfillment of orders a reality. No matter how complex your organization’s warehousing, Zoey has a way to ensure you can move forward more efficiently.

If your inventory is primarily managed through another solution, you’ll want your eCommerce inventory synced in real time. Zoey offers a variety of ways to do this, including:

  • Direct inventory syncing as part of our integrations with NetSuite and QuickBooks Online
  • File uploads from sources such as FTP/SFTP and Google Sheets
  • Open APIs that can be connected with other systems
  • Links to third party options such as Finale Inventory for more complex inventory management scenarios

Scale Ordering and Support Your Warehouse


Zoey is designed with wholesale ordering in mind, with tools that make building and completing larger orders easy.

cart page


Zoey scales with your business and can easily grow sales by 50% to 100% without requiring you to hire more staff to manage those sales.


Zoey saves you time in the order fulfillment process when orders are placed directly into an order management system like Zoey.

FAQs for Wholesale eCommerce Fulfillment

There are a lot of eCommerce solutions out there, including some that claim to support B2B businesses, but not all solutions are created equal. For one, do they support ordering in quantity increments that you ship in? If you need to sell by the case, and that requires quantity increments that equal a case,you’ll have lots of fulfillment and customer service issues if your eCommerce solution doesn’t cleanly and clearly support that. Second, do they support shipment types that you utilize? If you ship via Frieght or LTL options, for example, be sure to confirm how they can work with those shipment types so you don’t get caught short when you need them.

Many businesses like to validate what they’re picking in real time against an order or batch of orders, which is where pick lists come in. While electronic solutions have their place, especially in locating and confirming the items being shipped, many businesses still incorporate a printed record to validate that they checked what’s in the shipment that went out to a buyer, offering some additional piece of mind.

Technology can replace existing methods of capturing orders, and in some cases facilitate orders taken in non-ideal ways through technology today. Instead of manually receiving orders by phone, email, pen and paper while in person, you can use a B2B eCommerce platform built for your warehouse to thrive online. You can connect eCommerce to other key systems, including inventory management solutions, especially if you’re managing a more complex business scenario. If you have fulfillment partners or a warehouse, they can be linked in as well, allowing a seamless flow from order placement to fulfillment to invoice management/payment.

Shopify is a popular eCommerce platform, built primarily to support B2C use cases. Its app ecosystem allows for extending the platform in a variety of ways. That said, relying on a platform built for a different use case means more frequent frustrations and limitations that can constrain a business. A B2B-focused eCommerce platform can help, not just with accounting and financing, but many other roles that can benefit from B2B-specific tools, such as marketing, sales and fulfillment.

Ready to START?

Our customer success team would love to help you find the best order management solution or eCommerce flow to help you grow and expand your sales.

Fill out the form to request a personalized demo of Zoey.
Creating a trial may take up to 60 seconds.

Ready to START?

Ready to START?

Fill out the form to request a personalized demo of Zoey.