B2B eCommerce for Pet Supply Distributors

Zoey makes managing a diverse order stream simpler. Buyers can make purchases directly from you while internal and external salespeople can capture orders on the go.
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Streamline Business Workflows with Zoey:

Zoey admin


View pricing and place orders while eliminating data entry errors to get sales done quickly.

Zoey web


Find products, customer data and orders all in one place via a web-based admin and a mobile app.

Zoey app


Work anywhere, anytime, on any device. Look up product info and create Quotes, Orders and Drafts.

Download from the cloud icon


Integrate with NetSuite, QuickBooks Online and other systems, plus robust API’s and webhooks.

We Help Bulk Pet Supply Teams:


Sell anytime, anywhere, with a mobile App. Find information, create customers, and generate quotes/orders, even when offline!


They can use a website or order portal to place self-service orders into Zoey, as well as track and communicate around existing orders.


Zoey supports search engine optimization (SEO), and makes it easy for marketers to list products on marketplaces and shopping engines.


Zoey easily links to other systems for order fulfillment, such as ShipStation, and provides direct support for Pick Lists and other warehouse needs.


Zoey’s Admin makes looking up  customers, orders and products easy. Communication tools ensure you and your buyers can stay in touch!

Move Dog & Cat Supply Sales Online Just Like:

US Toy testimonial pet stuffed animals

“In this day and age, everyone has an app, everyone has a solution. For what we need, is there somebody else out there? Absolutely. Is there one that would support me the same way? No there’s not.”

Damon Carlson, CIO, U.S. Toy Company

Ready to START?

Our customer success team would love to help you find the best B2B platform or order management solution or to help you expand your sales.

Fill out the form to request
a personalized demo of Zoey.

Features for B2B Bulk Pet Product Sales Include:



A public-facing website captures self-service orders; tools for your team simplify salesperson-driven sales. Both see personalized data!



Internal salespeople and external sales partners can sell from anywhere – in the field, at trade shows, or from their home office.

Download from the cloud icon


Businesses can tie into QuickBooks Online, Salesforce, NetSuite and more. Our APIs, SFTP and webhooks options make data readily available.

Zoey Grows a lot


Generate quotes for new and existing customers for approval before placing an order, including on our apps. Safe drafts for later!

Security features


Control which of your buyers can see products in your catalog to reserve products for certain customers.

Customized catalog and pricing


Enroll new customers and assign a customer group for specialized pricing, all in real-time, so you can begin taking orders right away.

What to Ask a Animal Bulk Sales Platform

When selling in bulk, orders need to be constructed differently than when buying one or two items at a time. When selling products in categories where there can be diversity of product within a category (say, different sized items for different sized pets), you may need to display an array of products for a group that a client will buy quantities of each size.

The right solution will take into account the need to order from multiple SKUs simultaneously by offering solutions that allow multiple items being placed into a single cart at once. Features include a quick order screen, as well as table layout views that show all the SKUs on one screen, with the ability to select quantities and place all into the cart.

Order management can be challenging when you have orders coming from different sources. Website orders, salesperson orders, and even third-party marketplace orders funneling into their own locations could mean chaotic order management, and the risk of scenarios like overselling.

The best solution will have both an order portal for self-service order placement or your buyers, and an app for salespeople to input their orders. Both sets of orders flow to the same location for better order management and unified inventory.

For third party orders, integrations and API options can move orders into the same system for processing, or out into a different business system, as preferred by your business. In either scenario, you can unify all your order processing in one location, making it easier for your fulfillment team.

When it comes to B2B eCommerce, the best option for your business will shave time off each order, freeing up your team to do more. The worst will get in your way and create more work than it solves.

Major progress in recent years has been made on developing processes that strengthen a B2B and wholesale business’ ability to sell online, leverage technology to support their sales team, and streamline order processing and fulfillment.

That said, there is no monolithic workflow for managing these processes, and businesses tend to have their own flavor on how to accomplish things. So one question to ask is how a solution can adapt to the workflow and processes your business specifically requires. The best, and more fully featured, will have flexibility that can adjust to your specific needs. The worst will require you to follow their rigid processes, which unless they happen to match yours, will not ultimately prove that helpful.

Why B2B Wholesale Pet Supply Sellers Pick Zoey


Zoey is designed with wholesale ordering in mind, with tools that make building and completing larger orders easy.

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Zoey scales with your business and can easily grow sales by 50% to 100% without requiring you to hire more staff to manage those sales.


Save time in the order fulfillment process when orders are placed directly into an order management system like Zoey.

Ready to START?

Our customer success team would love to help you find the best B2B platform or order management solution or to help you expand your sales.

Fill out the form to request
a personalized demo of Zoey.

Dog & Cat Supply B2B eCommerce FAQs

Most businesses nowadays have multiple streams that orders come from. Whether it’s self-service orders placed by your buyers, orders captured by salespeople from the office or out in the field, sales on other platforms that your business still has to fulfill, or even customer service-aided purchases, having all your orders reside in one place is paramount.

That “single source of truth” for your data is more than just having everything live in one place – it makes it easier to see what orders have been placed regardless of channel, lets your sales and support teams review order histories along with your buyers, and makes fulfillment easier by having everything managed in one spot.

Nowadays there are plenty of stakeholders responsible for managing eCommerce. These can include:

  • Salespeople
  • Marketing
  • Customer Support
  • Fulfillment/Warehouse
  • IT/Sys Admin
  • eCommerce Manager
  • Finance/Accounting
  • Delivery Team

And that doesn’t even account for your buyers, who will use ordering capabilities you provide as well!

Many platforms don’t work through all these use cases completely, leaving critical gaps in the ability to get things done. Zoey has worked with customers leveraging these roles for nearly a decade, ensuring that regardless of who is working in the platform, there are tools to make their jobs easier, freeing up time to get other things done.

Shopify was built as a B2C-focused platform. Their basic offerings have access to add-ons that can offer some B2B functionality, but linking data from those add-ons to other systems can be incredibly difficult and frustrating. More recently, Shopify has added wholesale capabilities to Shopify+, but with an astronomical price tag and fees based on volume. But worse than that, there are many limitations to their B2B feature set that can be restrictive, especially as your business grows. Zoey was built with B2B functionality top of mind, offers a more complete solution (including a salesperson-centric mobile app not available on Shopify), and is priced to be accessible to more businesses. Learn more about Zoey. vs. Shopify

Ready to START?

Our customer success team would love to help you find the best order management solution or eCommerce flow to help you grow and expand your sales.

Fill out the form to request a personalized demo of Zoey.
Creating a trial may take up to 60 seconds.

Ready to START?

Ready to START?

Fill out the form to request a personalized demo of Zoey.